Running a business on custom software gives you the freedom to make changes as your business grows. New features can be added to existing systems in no time, eliminating time wastage experienced in hunting for compatible ready-made software.
It’s no longer advisable for small businesses to use manual processes in this day and age. Not only does this create inefficiencies, but manual processes consume time, effort, and resources. As such, savvy business leaders are using automation and software to digitize and enhance activities. Several off-the-shelf software has been developed to automate repetitive tasks and help businesses get more work done in less time. However, the efficiency of these kinds of software in meeting business needs was short-lived, as unique problems began to arise for companies requiring tailor-made solutions rather than generic ones.
Nowadays, it seems like creating an app is the new ‘in thing’. Everybody has the next big idea for a life-changing app.
If you’ve looked into making an iOS app, you may have realized that it’s a little more complex than it might first seem. It’s not as simple as coming up with an idea and having your app ready to go within a few weeks.
Social media was initially developed as a way to help people stay connected to each other. Today, however, these platforms have evolved. They are no longer only used as a way for people to communicate but have also become platforms that help businesses make their mark on the internet.
We like a good challenge. Recently a friend called and told me that he had a client who needed someone to set up an API (application programming interface) so that users could securely sign in to a second website without the need to create a separate account. The connection between the two websites recently stopped working. […]
Long gone are the days where word of mouth and print advertisement create an overwhelming buzz for your business. As we crawl deeper into a technology-based world, getting hip to the times while marketing your goods and services is a must.
What is Internet marketing you ask? Internet marketing or online marketing is an umbrella term for the various ways you can promote your brand, products, or services over the Internet. There are many ways to engage in online marketing. Some you know and some you don’t. Here is a list of ways you can propel your business to success over the Internet:
Are you posting to your social media pages and not getting any traction or not seeing the results you want? Do you spend a lot of money or time on social media yet customers continue adding products to their shopping cart and not checking out? The following 6 tips can help you increase customer engagement, grow your followers, and convert likes into paying customers.
Today a website alone just does not cut it. If you are pouring money into enhancing your website with no measurable increase in sales, services, or customer/client satisfaction, you are wasting money. Here are four reasons why your website doesn’t work and what you can do about it.